💰 **AI声音授权市场：** ElevenLabs推出一个创新的线上市场，允许企业合法授权使用已故及在世名人的AI复制声音，用于广告和内容创作，开创了名人声音商业化新模式。

🤝 **合规与伦理：** 该市场强调“基于同意、以表演者为先”的原则，通过充当中间人，确保声音的使用获得版权所有者的明确许可，并提供透明和公平的报酬，以解决AI声音生成中的伦理困境。

🎤 **声音来源与技术：** 市场提供的声音包括通过AI克隆技术创建的，以及基于历史或档案音频合成的。这使得包括马克·吐温、爱迪生等历史人物的声音得以重现，也让迈克尔·凯恩等在世名人得以参与。

🌟 **精选人才库：** 市场仅对经过严格审核的“已验证的标志性人才和IP所有者”开放，保证了授权声音的质量和合法性，避免了未经授权的使用。

💡 **赋能新故事讲述者：** 迈克尔·凯恩表示，该平台的目标是“放大而非取代声音”，为新一代的故事讲述者提供工具，帮助他们讲述自己的故事，开启新的创意可能性。

ElevenLabs is launching an online marketplace that allows companies to license AI-replicated voices of famous figures for their content and advertisements. The AI audio startup says its new Iconic Voice Marketplace resolves some of the ethical concerns around using AI-generated celebrity voices by providing brands with the “consent-based, performer-first approach the industry has been calling for.”

It works by connecting companies with whoever owns the rights to a specific voice, with ElevenLabs’ platform serving as a middleman that formalizes the licensing deal and synthesizes the voices. ElevenLabs says the marketplace is only open to a curated list of “verified, iconic talent and IP owners,” to ensure that the voices of notable figures are only generated “with permission, transparency, and fair compensation.”

Some of the AI voices have been achieved using cloning technology, while others have been synthetically replicated by referencing historical or archival audio. I guess it would have been a mouthful to call this a “marketplace for voices of famous people,” given the list includes historical figures like Mark Twain, Thomas Edison, and Alan Turing, and most people wouldn’t recognize what they actually sound like. Michael Caine is one of the few living celebrities to lend his voice to ElevenLabs, and said the company “gives everyone the tools to be heard.”

“It’s not about replacing voices; it’s about amplifying them, opening doors for new storytellers everywhere,” Caine said in a statement on ElevenLabs’ announcement. “I’ve spent a lifetime telling stories. ElevenLabs will help the next generation tell theirs.”

Here’s the full list of all 28 voices that are currently available on the marketplace:

Michael CaineLiza MinelliArt GarfunkelShoeless Joe JacksonJudy GarlandJohn WayneBettie PageBurt ReynoldsMaya AngelouRichard FeynmanLaurence OlivierAmelia EarhartBabe RuthMark TwainTy CobbJack DempseyRocky MarcianoAl JoynerJohnny WeissmullerJim ThorpeThomas EdisonJean HarlowLana TurnerMickey RooneyMontgomery CliftAlan TuringJ. Robert OppenheimerRock Hudson