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Anthropic 2028年营收与现金流预测引人关注
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根据The Information的报道,Anthropic预计在2028年实现高达700亿美元的营收和170亿美元的现金流。这一增长预测主要得益于其商业产品的快速普及。公司在2025年底前有望达到90亿美元的年经常性收入(ARR),并设定了2026年200亿至260亿美元的ARR目标。Anthropic今年通过API销售AI模型的收入预计达38亿美元,远超OpenAI的18亿美元。其Claude Code年收入已接近10亿美元。公司积极拓展B2B业务,与微软、Salesforce等公司合作,并推出更具成本效益的小模型及行业解决方案。尽管面临潜在的融资需求和法律诉讼,Anthropic的盈利能力预计将大幅提升,毛利率从去年的负94%提升至今年的50%,并预计2028年达到77%。

📈 **强劲的营收与现金流增长预测:** Anthropic预计在2028年实现700亿美元的营收和170亿美元的现金流,这主要得益于其商业产品(B2B)的快速市场渗透和接受度。公司在短期内的收入增长目标也十分激进,计划在2025年底达到90亿美元的年经常性收入(ARR),并进一步将2026年的目标设定在200亿至260亿美元之间。

💰 **API业务和特定产品线的显著增长:** Anthropic今年通过API销售其AI模型的收入预计将达到38亿美元,这一数字是其主要竞争对手OpenAI同期预期的两倍。此外,其Claude Code产品线也表现出色,年化收入已接近10亿美元,显示出其在特定应用领域的强大吸引力。

🤝 **积极的B2B战略与合作伙伴关系:** Anthropic正大力推进其企业级市场战略,通过与微软合作将AI模型集成到Microsoft 365和Copilot中,并深化与Salesforce的合作。同时,公司计划将Claude助手推广至Deloitte和Cognizant等大型企业的数万名员工,广泛拓展其在企业端的应用场景。

🚀 **模型创新与成本效益优化:** 为了满足大规模部署的需求,Anthropic近期推出了Claude Sonnet 4.5和Claude Haiku 4.5等更小、更具成本效益的模型。此外,公司还推出了Claude for Financial Services和Enterprise Search等垂直解决方案,帮助企业更高效地利用AI技术整合内部数据和工作流程。

📊 **盈利能力大幅改善与未来融资潜力:** Anthropic的盈利能力预计将实现显著飞跃,毛利率从去年的负94%大幅提升至今年的50%,并有望在2028年达到77%。盈利能力的增强和强劲的增长前景,可能为其在未来融资时争取更高的估值(目标在3000亿至4000亿美元)提供支持。

The Information reports that Anthropic expects to generate as much as $70 billion in revenue and $17 billion in cash flow in 2028. The growth projections are fueled by rapid adoption of Anthropic’s business products, a person with knowledge of the company’s financials said.  

Last month, Reuters reported that Anthropic is projected to more than double, and potentially nearly triple, its annual revenue run rate next year. The company is reportedly on track to meet a goal of $9 billion in ARR by the end of 2025, and has set a target of $20 billion to $26 billion ARR for 2026. 

Anthropic expects its revenue this year from selling access to its AI models through an API to hit $3.8 billion, doubling the $1.8 billion revenue OpenAI expects to generate from API sales, per The Information. Claude Code is reportedly close to generating $1 billion in annualized revenue, up from about $400 million in July.

In recent weeks, Anthropic’s aggressive B2B strategy has become clearer. Microsoft and Anthropic recently began partnering to use Anthropic’s models in Microsoft 365 apps and Copilot. Anthropic has also expanded its Salesforce partnership and plans to roll out its AI assistant Claude to hundreds of thousands of employees at Deloitte and Cognizant.  

When it comes to model improvements, Anthropic has, over the last two months, launched smaller, more cost-effective models – Claude Sonnet 4.5 and Claude Haiku 4.5 — which appeal to businesses deploying AI at scale. The startup has also expanded Claude for Financial Services and introduced Enterprise Search to enable businesses to connect all their internal work apps to Claude. 

Anthropic might lean on its growth to raise more funds. The startup last raised $13 billion from investors in September in an oversubscribed round that valued Anthropic at $170 billion. If it raises again, Anthropic would likely target a valuation of between $300 billion and $400 billion, according to The Information.

The outlet’s reporting also includes a projection of $17 billion in cash flow in 2028. Cash flow isn’t the same thing as profit – it just means a company has more money coming in than is going out from its operations, investments, and financing activities. Anthropic’s publicly available liabilities include a $2.5 billion credit facility and a $1.5 billion legal settlement from a copyright lawsuit that a group of authors brought against the company. 

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That said, the company expects its gross profit margin — which measures a company’s profitability after accounting for direct costs associated with producing goods and services — to reach 50% this year and 77% in 2028, up from negative 94% last year, per The Information.

OpenAI, Anthropic’s main rival recently valued at $500 billion, is also pursuing a B2B strategy, coupled with a strong consumer push fueled by its 800 million weekly users. OpenAI expects to generate $13 billion in revenue this year and reach revenue of $100 billion in 2027. But whereas Anthropic is projecting positive cash flow by 2028, OpenAI is expecting sizable losses, with cash burn reaching $14 billion in 2026 and expected to mount to $115 billion through 2029 as the company ramps up infrastructure spending.  

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