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OpenAI正经历一场深刻的内部变革，大量前Meta员工的加入正在重塑其文化和产品策略。超过五分之一的员工来自Meta，带来了Facebook式的增长模式，这引发了内部关于公司是否“过于像Meta”的讨论，甚至导致前CTO因增长分歧离职。同时，曾被视为“反乌托邦”的个性化广告模式正在被重新审视，Sora 2的推出也面临内部对其社会化方向和内容审核能力的质疑。这种“Meta化”对OpenAI而言是一把双刃剑，在加速扩张的同时，也可能牺牲其初创时期的活力与创新精神。
🚀 **Meta员工涌入与文化融合挑战**：OpenAI约有三分之一的员工曾效力于Meta，这一现象正在深刻影响公司的文化和产品发展方向。内部调查显示，员工对公司是否过于趋同Meta表示担忧，前CTO Mira Murati的离职也与用户增长策略的分歧有关。这种文化融合的挑战在于如何在保持初创公司活力的同时，吸收外部的增长经验。
💡 **广告模式的重新审视与Sora 2的争议**：尽管CEO Sam Altman曾对个性化广告持保留态度，但OpenAI内部正在探索利用ChatGPT的记忆功能来实现个性化广告。此外，Sora 2的推出也引发了员工对其社会化定位以及内容审核能力的质疑，这反映了公司在商业化与技术愿景之间寻求平衡的复杂性。
📈 **增长策略的双刃剑效应**：大量来自Meta的、以增长为导向的人才为OpenAI带来了加速发展的动力，使其从一个研究实验室迅速成长为消费级巨头。然而，这种快速扩张可能伴随着“文化税”，即牺牲掉早期那种更具活力和创新性的“小而精”的氛围，这对OpenAI的长期发展策略提出了考验。
Good morning, {{ first_name | AI enthusiasts }}. OpenAI's transformation from research lab to consumer giant is coming with an unexpected side effect: a massive influx of Meta DNA.With a fifth of OpenAI's workforce now ex-Zuck employees (including key leadership positions) and previously rebuffed advertising initiatives now in the works, the company’s meteoric growth might be coming with a heavy culture tax.
In today’s AI rundown:OpenAI’s ‘Meta-fication’ sparks culture clashSurvey: Artificial Analysis ‘State of Generative Media’Build a 30-day plan with Manus 1.5 to achieve any goalOpenAI’s AI models for music generation4 new AI tools, community workflows, and more
LATEST DEVELOPMENTS OPENAI👀
OpenAI’s ‘Meta-fication’ sparks culture clashImage source: Reve / The Rundown
Over 600 of OAI’s 3,000 staffers are former Meta, including applications CEO Fidji Simo, with an internal Slack channel existing specifically for the group.Internal surveys asked whether OAI was becoming "too much like Meta," with former CTO Mira Murati reportedly leaving over user growth disagreements.Teams are exploring using ChatGPT's memory for personalized ads, despite CEO Sam Altman previously calling a similar idea "dystopian."The report also details internal criticism surrounding the Sora 2 rollout, with employees skeptical of the social app’s direction and the ability to moderate it.
Why it matters: It’s hard to maintain the identity of a startup that goes from research lab to one of the world’s biggest consumer products in a few years, but the influx of Meta DNA may be a double-edged sword, with OpenAI expanding with growth-centric talent, but potentially losing the scrappy, smaller vibe that fostered its initial success. TOGETHER WITH ATLASSIAN📊 96% of companies aren't seeing AI ROI — here's whyThe Rundown: AI can write code, draft emails, and analyze data — but if it's not transforming your business, you're not alone. Atlassian's AI Collaboration Index shows that 96% of companies haven't seen organization-wide improvements despite broader AI adoption.The report reveals:Workers feel 33% more productive, but work is fragmented across applicationsOrganizations are treating AI as a personal tool, not a collaboration enablerThe 4% seeing results build connected bases for AI-powered team collaboration
Get the full report to discover what's holding teams back with AI.AI RESEARCH📖 Survey: Artificial Analysis ‘State of Generative Media’Image source: Artificial Analysis
Google’s Gemini captured 74% of AI image use, and Veo took 69% of video creators, beating out rivals OAI, Midjourney, and Chinese options like Kling.Personal creators have integrated image tools into workflows at an 89% adoption rate, with video still at just 58% of users despite rapid growth.Organizations report surprisingly quick returns, with 65% achieving ROI within 12 months and 34% already seeing profits from their AI media initiatives.Model quality was the most important criterion at 76% for personal users, with enterprises prioritizing cost reduction (57%) when choosing an AI platform.
Why it matters: Google is dominating on both the AI image and video front, which may surprise given OpenAI’s typical adoption rates for traditional AI use. While the sample size wasn’t huge, the ROI numbers for AI image and video usage are far stronger than the doom and gloom from other surveys of AI’s success in enterprise. AI TRAINING🗓️ Build a 30-day plan with Manus 1.5 to achieve any goalThe Rundown: In this tutorial, you will learn how to use Manus 1.5 to reverse-engineer any goal into a 30-day execution plan with daily inputs, then import it directly to Google Calendar as a color-coded schedule.Step-by-step:Go to manus.im, select "Agent" mode (not standard chat) to enable autonomous file outputs and planning capabilitiesCraft a detailed prompt: "Reverse-engineer [$X goal] into a 30-day execution plan with time-blocked daily inputs. Color-code by priority: 🔴Outreach 🟠Content 🟡Fulfillment 🟢Community 🔵Planning. Output calendar-ready ICS file in EST timezone"Submit and let Manus generate your files: 30-day markdown plan, daily checklist, ICS calendar file, and summary with power hours and weekly anchorsDownload the ICS file, open Google Calendar, click "+" under "Other calendars", select "Import", choose your ICS file, and destination calendarReview your imported calendar with color-coded, time-blocked daily inputs ready to execute
Pro tip: If daily quotas feel off, tweak inputs in the prompt (e.g., raise follow-ups, reduce content time) and regenerate a new .ics. Inputs drive outcomes.PRESENTED BY INVISIBLE💡FDEs: Where AI ambition meets executionThe Rundown: The difference between AI leaders and laggards isn't the technology — it's execution. Invisible's latest guide shows how Forward Deployed Engineers embed within operations to make AI actually work at scale.Invisible's new guide reveals:Why most AI initiatives fail and how the top 5% actually deliver ROIThe difference between FDEs, consultants, and integratorsReal deployment stories of speed, precision, and measurable outcomesWhen to use forward deployment, how it scales, and what it really cost
Download the insights.OPENAI🎵 OpenAI’s AI models for music generationImage source: Reve / The Rundown
OAI is working with Juilliard students to create musical annotations, helping to build training datasets for audio generation across instruments and styles.The tech would enable text-to-song creation, with use cases like layering tracks onto existing vocals or creating soundtracks for video content.OAI previously explored AI music with MuseNet and Jukebox in 2019-20 before abandoning the projects, with the new effort now marking their third attempt.Internal discussions suggest advertising agencies could leverage the platform for campaign jingles, soundtrack composition, and style-matching capabilities.
Why it matters: Another branch of OAI’s everything AI strategy has emerged, and this time, they are coming for the music front. Audio generation was already the biggest improvement of Sora 2, and a music model directly accessible to ChatGPT’s nearly 1B users would be a major adoption moment for the AI audio sector as a whole.QUICK HITS🛠️ Trending AI Tools🧊 Seed 3D - Bytedance’s new image to 3D model🌐 Atlas - OpenAI's new web browser built with ChatGPT at its core🏗️ Build - Vibe coding directly in Google AI Studio with Gemini🧠 Claude - New memory features for Anthropic’s AI assistant
📰 Everything else in AI todayGoogle unveiled Google Earth AI, a platform that combines satellite imagery with AI models to help organizations tackle environmental challenges like floods and wildfires.Anthropic and Thinking Machines published a study showing that AI models have distinct "personalities", with Claude prioritizing ethics, Gemini emotional depth, and OpenAI models focusing on efficiency.Mistral AI launched Studio, a platform for companies to move from AI prototypes to production with built-in tools for performance tracking, testing, and security.Oreo-maker Mondelez is reportedly using a new AI tool developed with Accenture to cut marketing content costs by 30-50%, with plans to create TV-ready ads next year. Anthropic announced a multibillion-dollar expansion with Google Cloud to access up to 1M TPU chips for over 1 GW of compute power.Pokee AI released PokeeResearch-7B, a new open-source deep research agent that tops benchmarks compared to other similarly sized rivals.Meta added new AI tools to Instagram Stories, allowing users to restyle, edit, and remove objects from photos and videos directly within the platform.COMMUNITY🤝 Community AI workflowsEvery newsletter, we showcase how a reader is using AI to work smarter, save time, or make life easier.Today’s workflow comes from reader Anonymous in Lincoln, NE:"I use Perplexity’s Comet browser to automatically queue new prompts for Sora generated using Grok. When the maximum number of simultaneous videos is generated, it autonomously feeds a new prompt into Sora. It can successfully post videos generated with Sora on the platform, and I’m hoping to expand to YouTube, which I’ll use Comet for to optimize my channel SEO, so I can monetize my videos."How do you use AI? Tell us here.🎓 Highlights: News, Guides & EventsSee you soon,Rowan, Joey, Zach, Shubham, and Jennifer — the humans behind The Rundown
