Travis Kelce said on Instagram on Tuesday that he was partnering with hedge fund Jana Partners to invest in the Six Flags theme park brand.
Jamie Squire via Getty Images
Kansas City Chiefs tight end Travis Kelce is a busy man.Kelce, 36, is engaged to Taylor Swift and is managing a growing portfolio of investments.Besides playing football, Kelce has opened a new restaurant and invested in Six Flags.
Travis Kelce is busy on the football pitch, but that hasn't stopped the Kansas City Chiefs tight end from building his business empire.
Kelce, 36, has seen his fame grow since he began dating Taylor Swift in 2023. The couple announced their engagement in August.
Besides focusing on his football career, Kelce has expanded into acting, hosting, and investing. The three-time Super Bowl winner has an estimated net worth of $70 million, per Forbes.
Representatives for Kelce did not respond to a request for comment from Business Insider.
Here's a look at the new retail and entertainment ventures Kelce has added to his growing portfolio.
Launching the "New Heights" podcast in 2022 with Jason Kelce
Travis Kelce and his brother, Jason, launched the "New Heights" podcast in September 2022.
New Heights / YouTube
In September 2022, Kelce launched the "New Heights" podcast with his brother, Jason Kelce.
The podcast has featured several celebrities and sports stars, such as Brad Pitt, LeBron James, and, most recently, Swift, when she revealed details about her latest album "The Life of a Showgirl."
The "New Heights" podcast won the podcast of the year award at the 2024 iHeartPodcast Awards. In August 2024, the brothers signed a three-year deal with Amazon's podcast network, Wondery. That deal was worth more than $100 million, per multiple media reports.
Cofounding the 1587 Prime steakhouse with Patrick Mahomes
Travis Kelce cofounded the 1587 Prime steakhouse with Kansas City Chiefs Patrick Mahomes.
Kelsey Huson
In September, Kelce opened 1587 Prime, a steakhouse located in Kansas City. Kelce had entered into the venture with his Kansas City Chiefs teammate and quarterback, Patrick Mahomes.
Kelce and Mahomes cofounded the restaurant in partnership with Noble 33, a fine-dining brand. 1587 Prime started taking reservations in August, and tables have been fully booked through late October, per Business Insider's reporting.
Investing in the Six Flags theme park brand with hedge fund Jana Partners
Travis Kelce said in an Instagram post on October 21, 2025, that he was partnering with hedge fund Jana Partners to invest in Six Flags.
Justin Sullivan via Getty Images
On Tuesday, Kelce said in an Instagram post that he was partnering with hedge fund Jana Partners to invest in the Six Flags theme park brand.
"To all my fellow theme park and amusement park lovers. I have some exciting news!!! Couldn't pass up the opportunity to continue the tradition and make Cedar Point and Six Flags even more special for the next generation of families!" Kelce wrote on Instagram.
Jana Partners said in a statement on October 21 that they now own about 9% of Six Flags' stock, which is worth about $200 million. Six Flags' share price went up by nearly 18% on Tuesday.
