Fortune | FORTUNE 10月15日 22:33
从领导力看AI时代下的消费韧性与价值关注
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在华盛顿特区举行的财富最具影响力女性峰会上,Best Buy首席执行官Corie Barry分享了在AI时代领导公司的见解。她强调,在贸易政策和地缘政治不确定时期,将消费者置于首位至关重要。尽管消费者在过去18个月中表现出超乎预期的韧性,但他们越来越注重价值,寻求在预算内满足需求的方式。Barry还指出了高低收入群体之间的差距,并表示AI在理解和满足不同消费者需求方面发挥着关键作用。她还强调了领导者拥抱持续学习、不断“去学习和再学习”的重要性,并建议领导者要善于求助,并与比自己更聪明的人为伍,以建立企业的韧性。

💡 **消费者韧性与价值导向:** Corie Barry指出,尽管宏观经济环境充满不确定性,消费者在过去18个月中展现了超出预期的韧性,持续支出。然而,他们的消费行为已转向更注重价值,这意味着他们并非一味追求最低价,而是希望以符合其预算的方式来满足实际需求。

🤖 **AI驱动的决策与个性化服务:** 在AI飞速发展的时代,Barry强调了利用AI进行更明智的决策,以满足不同消费者的个性化需求。她认为,AI是理解和适应消费者不断变化的独特行为模式的关键工具,有助于公司在复杂环境中保持竞争力。

📚 **领导者的持续学习与适应能力:** Barry将领导力的一个重要方面归结为拥抱持续学习的意愿。她特别提到在AI时代,“去学习和再学习”的概念尤为关键,因为很少有CEO在其教育背景中接触过先进的AI知识。这种开放的学习态度是应对快速变化的关键。

🤝 **建立韧性与团队协作:** Barry强调,建立公司的韧性不能仅靠CEO一人之力。她建议领导者要善于寻求帮助,并与比自己更聪明的人合作。通过构建强大的团队和多元化的视角,公司才能更好地应对挑战,实现长期发展。

Good morning from Washington, D.C. Today marks Day 3 of the Fortune Most Powerful Women Summit.

This year’s theme, “Leading in a Dynamic World,” has set the stage for insightful discussions with distinguished leaders on topics ranging from the proliferation of AI to navigating uncertainty and sharing best practices in leadership.

During these uncertain times—shaped by shifts in trade policy and geopolitics—keeping the consumer top of mind is vital. “Our focus is just maniacally on the customer,” said Corie Barry, CEO of Best Buy, during a fireside chat with Fortune’s Emma Hinchliffe on Tuesday. Barry noted that it has never been more important for her to understand and adapt to the distinct behaviors of different consumers.

Over the past 18 months, consumers have remained more resilient than expected, continuing to spend when they have a need or when innovation captures their attention, she explained. “But they are very value-focused,” she said. That doesn’t necessarily mean they’re seeking the cheapest option. Barry added: “Their question is, ‘How do I fulfill my need in a way that matches my budget?’”

Barry also pointed out growing disparities between high- and low-income earners; she sees high-earners as propping up the economy. “That is probably what keeps me up at night,” she said.

To address these challenges, she seeks to maintain a customer-centric approach, leveraging AI for smarter decision-making and meeting individual consumer needs across channels. For C-suite leaders, that also means embracing a mindset of constant learning.

“One of the greatest joys of this job is how many chances I get to learn; it’s something that fuels me,” Barry said. In the age of AI, she added, “the idea of unlearning and relearning is one of the most important,” noting that few CEOs likely graduated with a degree in advanced AI.

Barry regularly meets with economists from major banks to analyze data and metrics related to consumer health and then translates those insights into action. “I’m not trying to predict the future—that’s a useless task at this point,” she said. “What I’m trying to figure out is how we best position the company and create resiliency.”

Barry offered additional advice for leaders: Surround yourself with people who are much smarter than you, and don’t be afraid to ask for help.

To create resiliency for the company, “it can’t just be about you as the CEO,” she said.


Sheryl Estrada
sheryl.estrada@fortune.com

Leaderboard

Mark Daniel was appointed CFO of Atossa Therapeutics, Inc. (Nasdaq: ATOS), a clinical-stage biopharmaceutical company. Daniel is a senior finance leader with more than 25 years of experience. He also brings deep treasury and capital markets expertise relevant to Atossa's transition from clinical development to commercialization.

Kris Smith, CFO of Suncor Energy (NYSE: SU)  will retire on Dec. 31, after more than 25 years of service. During his tenure at the company, Smith has held several roles, including EVP, downstream and interim CEO. Troy Little, currently SVP of external affairs, will be appointed CFO. Little has over 25 years of financial experience. 

Big Deal

The Fortune 100 Fastest-Growing Companies, in its 40th year, was released this morning. Taking the No. 1 spot is tech giant Nvidia.

The list ranks companies based on growth in revenue, profits, and stock returns; this year’s edition tracks those metrics over the three years through June 2025. The companies featured are worth a combined $7.6 trillion in market capitalization and, on average, delivered an annual 40% return to shareholders over the past three years. That significantly outperformed the S&P 500 index’s 20% annual return to shareholders over the same period.

Going deeper

"Can AI Help Us See Beyond Differences to Find Common Ground?" is a new article in Wharton's business journal. Wharton visiting scholar Cornelia Walther explains how AI can help business leaders translate different mindsets and communicate more effectively.

Overheard

“If you have an iPad in front of me and it looks like you’re reading your email and your notifications, I’ll tell you to close the damn thing. It’s disrespectful.”

—JPMorgan Chase CEO Jamie Dimon shared his thoughts on meeting etiquette, among other topics, in a fireside chat with Fortune Editor-in-Chief Alyson Shontell in Washington, D.C., on Tuesday at the annual Most Powerful Women Summit.

This is the web version of CFO Daily, a newsletter on the trends and individuals shaping corporate finance.

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财富女性峰会 Corie Barry Best Buy AI 领导力 消费者行为 价值导向 Fortune Most Powerful Women Summit Corie Barry Best Buy AI Leadership Consumer Behavior Value Focus
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