AI and machine learning - HBR 10月03日 18:09
战略制胜:把握竞争优势,实现公司愿景
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本文精选了哈佛商业评论的经典与前沿文章,旨在帮助读者深入理解竞争动态,发掘新的优势来源,并创造和捕捉持久价值。书中涵盖了如何在快速变化的行业中调整战略思维,如何识别并减少决策中的偏见,如何将使命感置于战略核心,以及如何在人工智能时代发现新机遇,并开创“蓝海”以超越竞争。此外,文章还探讨了弥合战略与执行之间差距的方法,为企业提供制定和实现宏伟战略的实用指导。

💡 **战略思维的进化与行业适应**:文章强调了企业需要不断调整其战略思维,以适应不断变化的行业格局。这要求领导者密切关注市场趋势,并灵活地重新评估和更新公司的战略方向,以保持竞争力和相关性。

🎯 **决策中的偏见识别与规避**:书中提供了识别和减轻决策过程中潜在偏见的实用方法。通过审视个人和组织层面的认知偏差,可以做出更客观、更有效的战略决策,避免因主观因素而导致失误。

🌟 **以目的为导向的战略核心**:文章提出将“目的”(purpose)置于公司战略的中心位置。一个清晰且有意义的公司使命不仅能指引方向,还能激励员工,并与客户建立更深层次的联系,从而驱动可持续的成功。

🚀 **人工智能时代的机遇与挑战**:在AI技术飞速发展的背景下,文章探讨了企业如何发现并利用AI带来的新机遇。这包括将AI融入业务流程,提升效率,以及创造新的产品和服务,从而在竞争中获得优势。

🌊 **开创蓝海,超越竞争**:本书的核心理念之一是创造“蓝海”,即开辟无人竞争的新市场空间。通过价值创新,企业可以摆脱与现有竞争对手的红海搏杀,开辟新的增长路径,实现非竞争性增长。

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战略管理 竞争优势 哈佛商业评论 人工智能 蓝海战略 Strategy Competitive Advantage Harvard Business Review Artificial Intelligence Blue Ocean Strategy
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