Knowledge at Wharton 09月29日 12:02
策略制定与执行:Hrebiniak新书解析
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本文探讨了Wharton教授Hrebiniak关于策略制定与执行的见解,他在新书《策略执行:有效领导和变革》中提出,策略制定虽易,但执行困难重重。

For nearly 30 years Wharton management professor Lawrence G. Hrebiniak has taken the art of business strategy and put it under a microscope. Over time he has brought one critical element into irrefutable focus: Creating strategy is easy but implementing it is very difficult. In his new book Making Strategy Work: Leading Effective Execution and Change (Wharton School Publishing) Hrebiniak presents a comprehensive model to help business leaders bridge the gap between strategy making and successful strategy execution. He challenges executives to recognize that making strategy work is more difficult than setting a strategic course - but also more important -- and he documents the obstacles that get in the way of successful performance.


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策略制定 执行 Hrebiniak Wharton 变革管理
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