The EntreLeadership Podcast 09月29日
品牌塑造:价值观与顾客连接
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文章探讨了如何通过品牌价值观与顾客建立情感联系,强调真正出色的品牌在客户接触点上体现其价值观的重要性,指出超过53%的人因共享价值观与信仰而与品牌产生情感共鸣。

How do you create a brand people rave about? Turns out, there’s more to it than just fancy fonts and packaging. Tim Newton, senior creative officer at Ramsey Solutions, argues that truly amazing brands dig deeper. They use what they value to influence every touchpoint they have with customers. Does it really make a difference? Yes. Because over 53% of people say they connect emotionally to a brand because of shared values and beliefs.1 So, in this episode, Tim will teach you how to build a brand that creates lasting connections with your customers and sets your business apart.  entreleadership.com/podcastThe Physics of Brand by Aaron Keller, Renee Marino and Dan Wallace#395: Pitfalls to Avoid in Your Leadership with Dr. Chip DoddStoryBrand website#335: Why Self-Knowledge Matters with Ian Morgan CronBranding Guide from Tim NewtonReview this episode for a chance to win a $25 Amazon gift card Want expert help with your business question? Call 844-944-1070 and leave a message or send an email to podcast@entreleadership.com. You could be featured on a future podcast episode!Learn more about your ad choices. Visit megaphone.fm/adchoices

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品牌塑造 顾客连接 价值观 情感共鸣 营销策略
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