Since the launch of ChatGPT in late 2022, Stack Overflow has seen a noticeable drop in daily visits, with traffic decreasing by 1 million — a 15% reduction within just four months. This trend underscores a growing preference for automated solutions, as users increasingly turn to AI for answers, reflecting a shift in how people seek information and interact socially.

In this “AI Horizons” podcast episode, Wharton marketing professor and AI at Wharton co-director Stefano Puntoni joins Gordon Burtch, information systems professor at Boston University’s Questrom School of Business; Julian De Freitas, a business administration professor and director of the Ethical Intelligence Lab at Harvard Business School; and Weiguang Wang, a computer and information systems professor at the University of Rochester’s Simon Business School to discuss the topic.