Meta AI 应用新推出的“Vibes”功能，以短视频形式展示随机生成的 AI 视频片段，取代了此前存在隐私风险的“Discover”信息流。尽管许多用户认为该功能缺乏实用性，但作者分析认为，“Vibes”可能旨在通过展示 AI 动画的潜力，让用户熟悉 Meta AI 工具，而非提供一个可供消费的内容流。文章通过具体视频示例，探讨了这些 AI 生成内容缺乏深度和叙事性，仅能提供一种“氛围感”。作者认为，尽管目前“Vibes”被视为“AI 垃圾信息流”，但其核心目的可能是为了推广 Meta AI 的视频生成工具，鼓励用户使用。

🌟 **“Vibes”信息流的出现与背景**：Meta AI 应用推出了名为“Vibes”的新功能，这是一个展示短篇 AI 生成视频的动态信息流，取代了之前存在隐私问题的“Discover”信息流。这一转变旨在改善用户体验，并规避了用户无意中公开对话内容的风险。

🎭 **“Vibes”内容的特点与用户反馈**：该信息流由大量随机的 AI 生成视频组成，内容多样且常带有超现实色彩，例如大象开车或维京战士自拍。然而，许多用户和评论者认为这些视频缺乏深度和目的性，被视为“AI 垃圾信息”，引发了负面评价，认为其未能充分利用 Meta 在 AI 领域的巨额投入。

💡 **“Vibes”的潜在目的与工具推广**：作者推测，“Vibes”信息流的主要目的并非提供可供用户消费的内容，而是作为一种展示手段，让用户熟悉并习惯使用 Meta AI 的视频生成工具。通过免费提供这些 AI 动画工具，Meta 可能希望用户能够更舒适地与其 AI 技术互动，从而促进其 AI 生态系统的发展。

🤔 **AI 动画的艺术性与“Vibes”的局限**：文章对比了“Vibes”中缺乏叙事和深度的视频，与那些具有艺术视野和思想的 AI 实验性作品（如 Harmonie Korrine 的电影）。这表明，虽然 AI 动画具有潜力，但“Vibes”当前呈现的内容更多是随机组合的“氛围感”而非有意义的创作。

"Vibes" is a feed of random AI video clips in the Meta AI app.It doesn't seem to have a purpose other than simply to exist, and no one seems excited.The vibes… the vibes are off.

Let's start with something positive about Vibes, the new feed in the Meta AI app that shows short AI-generated video clips. The Vibes feed replaces the previous Discover feed, which was full of conversations with a chatbot that people didn't realize had been posted to a public feed. That was really bad! A huge privacy headache! We're all glad it's been replaced!

[To clarify here, we're talking about the standalone Meta AI app, which is fairly new. You can also access this via browser at meta.ai, but I'm pretty sure you might be one of maybe four people to ever do that.]

So what is Vibes? It's an almost endless feed of random AI-generated video clips. For now, the feed doesn't seem personal — it's just a random grab bag of videos (according to Meta's press release, the feed will eventually get personalized).

While theoretically anyone can post to the feed, Meta seeds a decent amount of the videos (look for accounts with the "AI" tag in their bio — that's a Meta-created account).

So far, the reaction online to Vibes has been, uh, well, pretty negative. The consensus seems to be that Meta sunk hundreds of millions of dollars into hiring the best people in AI, and what they created was a useless and unwanted feed of AI slop.

But I'm not here to tell you what the peanut gallery on X is saying. I'm going to tell you what I think about all this, because I have thoughts, and hey, you clicked.

I will attempt to describe the videos in the Vibes feed, and I'm going to purposely avoid using the term "slop," even though that is the obvious and most easily understandable way to describe this.

Here are a few examples: A herd of mountain goats running through deep snow. An elephant driving a convertible to Dr. Dre's "Nuthin' but a 'G' Thang." A sexy woman in yoga clothes petting a cat. A Viking warrior doing a selfie to the song "Bad Medicine" by Bon Jovi.

These kinds of videos are pretty familiar to us all by now as examples of "Wow, AI can do this!" They tend to be surreal (elephant driving a car, for example), but with no deeper meaning or layer. Is it "cool" to see an elephant drive a car? Am I supposed to think, "Wow, elephants can't drive cars in real life… but now with AI… anything is possible!"

It seems reasonable to assume that the feed is called Vibes because each clip is its own "vibe" — a feeling rather than a story, just a hint of setting with no plot.

I believe AI animation can be interesting and compelling. Harmonie Korrine's last two films heavily use AI in experimental ways, and while you could argue whether they are enjoyable movies, it's undeniable that they contain genuine artistic vision and thought, not just slop.

But the Vibes feed is just clips with nothing deeper behind them. The focus of the app seems to be the feed itself, with its sheer volume and randomness — Vikings next to cartoon ducks next to a beautiful woman — displaying a chaotic showcase of AI's possibilities, rather than an experience you'd enjoy.

Which might just be the point. Meta has spent a brain-melting amount of money on hiring for its AI ambitions, in addition to massive spending on compute and infrastructure in its quest for superintelligence. Perhaps this is just some sort of gesture from the AI team to show something that's been made that can be consumer-facing.

Look, I would love to come to some counterintuitive conclusion here other than: This is an AI slop feed that no one wants. For now, that is exactly what this looks like.

But there are two parts to Vibes: the first is a slopfeed you can consume, and the second is an AI video tool that you can use for free. I suspect that the Vibes feed exists less for people to consume than to demonstrate the tools. I think the goal here isn't to give you a new endless feed to scroll, but to get you to be comfortable using Meta AI. That's slightly less sloppy.