K-pop idols have made a stunning appearance at Milan Fashion Week, showcasing luxurious outfits from top fashion houses like Gucci and Fendi. Stars such as BTS's Jin, Seventeen's Joshua Hong, and Stray Kids' Bang Chan were seen strutting their stuff in high-end designs. The event highlights the growing trend of luxury brands embracing K-pop, following previous collaborations like S.Coups with Hugo Boss and Felix Lee as Louis Vuitton's ambassador. The idols' appearances reflect the global influence of K-pop in the fashion industry.
🌟 K-pop idols like BTS's Jin, Seventeen's Joshua Hong, and Stray Kids' Bang Chan attended Milan Fashion Week, showcasing luxurious outfits from top brands like Gucci and Fendi. Their appearances highlight the growing trend of luxury fashion embracing K-pop.
👑 The idols were dressed in high-end designs, with Hong wearing a chic blazer and pants, Jin sporting a white-top brown-pants combo with Gucci, and Bang Chan donning a daring Fendi sheer lace outfit. These looks reflect the brands' confidence in K-pop's appeal.
🔗 This event follows previous collaborations, such as S.Coups representing Hugo Boss at the 2025 Met Gala in a hanbok-inspired outfit, Mingyu as Calvin Klein's face, and Felix Lee as Louis Vuitton's ambassador. These partnerships show luxury brands betting big on K-pop.
🌐 Milan Fashion Week's K-pop presence underscores the global influence of the genre, with idols like Momo from Twice also attending in stylish Onitsuka Tiger outfits. The trend signals a strong cultural shift where K-pop and high fashion are increasingly intertwined.
K-pop idols pulled up to Milan Fashion Week dressed to the nines.
IPA/Sipa USA via Reuters Connect, Stefania M. D'Alessandro/Getty Images, Alessandro Garofalo/Reuters
The who's who of K-pop pulled up to Milan fashion week dressed to impress.BTS's Jin, Seventeen's Joshua Hong, and Stray Kids' Bang Chan were some of the stars who attended.They were dressed by some of the biggest fashion houses, including Gucci and Fendi.
K-pop's biggest names are strutting their stuff at Milan Fashion Week and turning up in ultra-cool fits.
Seventeen's Joshua Hong, BTS's Jin, and Stray Kids' Bang Chan were some of the K-pop idols who rolled up to the fashion week in the city.
They were dressed by some of the biggest fashion houses, including Gucci and Fendi. While Hong went with a chic, neutral look, Bang opted for a bold, sheer outfit.
This is the latest instance of global luxury houses betting big on K-pop stars, a trend that has picked up in the past few years.
S.Coups, the leader of boy band Seventeen, repped Hugo Boss at the 2025 Met Gala in March in a Korean hanbok-inspired outfit. His bandmate Mingyu was the face of Calvin Klein's Fall 2025 collection. Meanwhile, Felix Lee of Stray Kids has established himself as Louis Vuitton's ambassador and muse.
Several fashion houses under LVMH have also tapped K-pop stars to be their ambassadors in recent years.
Here's what the idols wore to Milan.
Seventeen's Joshua Hong
Joshua Hong attended Milan Fashion Week with Onitsuka Tiger.
He wore a sleek, cropped blazer with a light blue button-down, paired with dress pants.
Attending the event with Japanese footwear brand Onitsuka Tiger, Hong donned black boots with the outfit.
BTS's Jin
BTS's Jin attended Milan Fashion Week with Gucci.
IPA/Sipa USA via Reuters Connect
BTS's Jin attended Milan Fashion Week with Gucci, sporting a simple but chic white-top brown-pants combination.
He wore a white mandarin-collared button-down, unbuttoned to reveal a long necklace underneath.
His wide brown pants had a vintage flare to them, paired with a sleek black belt with the brand's iconic gold "GG" monogram. Black square-toe boots poked out from under the hem of his flared pants.
He carried a bag, which appeared to be the Gucci Jackie 1961.
Stray Kids' Bang Chen
Bang Chan, leader of the South Korean boys band Stray Kids, attended Milan fashion week in Fendi.
STEFANO RELLANDINI/AFP via Getty Images
The leader of the boy band Stray Kids got edgy with Fendi.
The singer wore a sheer lace button-up as a base, layered with a long black coat. He paired black pants to complete the look, and his platinum blond hair was slicked back.
He accessorized with simple silver jewelry, keeping the focus on his daring outfit.
Twice's Momo
Momo, a singer from the K-pop girl group Twice, attended Milan fashion week with Onitsuka Tiger, and was seen sitting front row next to Seventeen's Hong.
Like Hong, she donned a workwear-inspired fit, with a black blazer, a blue button-up, and a tie with tassels. She paired the look with wide black pants and scrunched black boots, her hair styled in loose waves.
