Fortune | FORTUNE 09月19日
监管机构起诉Ticketmaster,指控其存在非法定价和垄断行为
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美国联邦贸易委员会(FTC)与多州总检察长联合起诉Ticketmaster及其母公司Live Nation,指控其通过欺骗性定价、虚假限制以及与黄牛勾结等非法手段,导致消费者为现场活动支付过高票价。FTC指出,Ticketmaster广告价格低于实际支付价,并声称限制购票数量,实则默许黄牛利用虚假账户大量囤积门票,再以高价转售,从中赚取额外费用。Ticketmaster控制着美国主要演唱会场馆80%以上的票务市场,消费者在2019年至2024年间花费超826亿美元。此案系对Ticketmaster长期以来饱受争议的票务垄断和不公平竞争行为的又一次法律挑战。

⚖️ 监管机构联合发声,Ticketmaster面临多项指控:美国联邦贸易委员会(FTC)联合科罗拉多、佛罗里达、伊利诺伊、内布拉斯加、田纳西、犹他州和弗吉尼亚州的州总检察长,对Ticketmaster及其母公司Live Nation提起诉讼,指控其涉嫌通过一系列非法商业行为,迫使消费者为现场活动支付过高票价。

📈 欺骗性定价与虚假限制:FTC的诉状指出,Ticketmaster存在广告价格低于实际支付价、虚假宣传购票数量限制等行为。实际上,该公司被指控与票务掮客(黄牛)勾结,允许他们利用虚假账户大量囤积门票,再以高价在其平台转售,从而增加Ticketmaster的额外收入。

🌐 票务市场垄断地位:根据FTC的数据,Ticketmaster控制着美国80%或以上的が主要演唱会场馆的 प्राथमिक 票务市场。在2019年至2024年期间,消费者在该平台购票总额已超过826亿美元,这凸显了其在行业内的巨大影响力。

📜 历史遗留问题与监管努力:此案并非孤例,Ticketmaster曾因2022年泰勒·斯威夫特演唱会门票销售的混乱而受到广泛批评。尽管拜登政府已采取措施要求公开票价全额,并前总统特朗普也曾签署行政命令要求打击票务转售不公平行为,但行业改革进展缓慢,此次诉讼是进一步加强监管的体现。

The Federal Trade Commission and a bipartisan group of state attorneys general sued Ticketmaster and its parent company Thursday, saying they are forcing consumers to pay more to see live events through a variety of illegal tactics.

The FTC said Live Nation and its subsidiary, Ticketmaster, have deceived artists and consumers by advertising lower ticket prices than what consumers must pay and falsely claiming to impose strict limits on the number of tickets consumers can buy for an event.

In reality, the FTC said, Ticketmaster coordinates with ticket brokers who bypass those ticket limits. The FTC said brokers use fake accounts to buy up millions of dollars worth of tickets and then sell them at a substantial markup on Ticketmaster’s platform. Ticketmaster benefits from the additional fees it collects from those sales, the FTC said.

The Associated Press left messages seeking comment Thursday with Beverly Hills, California-based Live Nation Entertainment.

Ticketmaster controls 80% or more of major U.S. concert venues’ primary ticketing, according to the FTC. Consumers spent more than $82.6 billion buying tickets from Ticketmaster between 2019 and 2024, the agency added.

“American live entertainment is the best in the world and should be accessible to all of us. It should not cost an arm and a leg to take the family to a baseball game or attend your favorite musician’s show,” FTC Chairman Andrew Ferguson said in a statement.

The lawsuit was filed in the U.S. District Court for the Central District of California. Joining the lawsuit were the attorneys general of Colorado, Florida, Illinois, Nebraska, Tennessee, Utah and Virginia.

Ticketmaster has been in lawmakers’ sights since 2022, when it spectacularly botched ticket sales for Taylor Swift’s Eras Tour. The company’s site was overwhelmed by fans and attacks from brokers’ bots, which were scooping up tickets to sell on secondary sites. Senators grilled Live Nation in a 2023 hearing.

But reform in the industry has been slow. The Biden administration took action with a ban on junk fees, requiring Ticketmaster to display the full price of a ticket as soon as consumers begin shopping. That rule went into effect in May.

President Donald Trump has also taken aim at the industry. In March, with Kid Rock by his side in the Oval Office, Trump signed an executive order directing U.S. officials to ensure ticket resellers are complying with Internal Revenue Service rules. The order also directed the FTC to “take enforcement action to prevent unfair, deceptive, and anti-competitive conduct in the secondary ticketing market.”

In August, the FTC sued Maryland-based ticket broker Key Investment Group use, alleging it has used thousands of fictitious Ticketmaster accounts and other methods to buy tickets for events, including Swift’s tour.

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Ticketmaster Live Nation FTC 反垄断 票务市场 价格欺诈 Ticketmaster Live Nation FTC Antitrust Ticketing Market Price Gouging
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