Fortune | FORTUNE 09月04日
领导者行为失范的教训与警示
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文章探讨了CEO等领导者因不当行为而面临的后果,强调了在职场恋情、公开场合行为举止以及职业声誉方面的风险。文中列举了多位高管因个人行为失范而离职或面临赔偿的案例,并指出在信息病毒式传播的时代,领导者的一言一行都会被放大审视。文章建议领导者应以身作则,时刻注意个人形象,因为任何不当行为都可能导致声誉受损甚至失去职位,且过去那种“体面”离职的方式可能不再可行。

💼 职场恋情风险高,建议避免:文章强调,无论是否 consensual,职场恋情都可能带来负面观感并导致被解雇。Nestlé CFO 的例子表明,员工会利用内部系统报告不当偏袒和疑似恋情,这表明这类行为不受欢迎且难以被忽视。

📢 公共场合行为举止至关重要:领导者在公共场合的行为,如从孩子手中抢走签名帽子,或在公开场合与同事亲热,都会被记录并传播。文章通过“Astronomer”和“Coldplay”的例子,警示领导者应注意个人言行,因为这些行为可能带来负面舆论和严重后果。

💰 离职成本可能超出预期,不再“体面”:过去,不当行为的领导者可能还能获得丰厚的离职补偿,但现在情况已变。Freixe 无补偿离职,Easterbrook 被迫退还离职金,都表明领导者若行为不当,可能面临更高的经济和声誉代价,过去的“体面”退出已不再是常态。

📱 社交媒体时代,领导者形象被放大:在智能手机、社交媒体和面部识别技术普及的今天,领导者的一举一动都可能被记录、传播并被公众放大审视。文章将领导者比作“皇室、名人和权力的化身”,并以此告诫领导者需要相应地约束自己的行为,因为任何失误都可能在瞬间引发广泛关注和负面影响。

CEOs have long been held accountable for their behavior through ethics clauses and board oversight. It’s not always easy to gauge how these standards may change. Enforcement of the Foreign Corrupt Practices Act, for example, was put on pause earlier this year and recalibrated, suggesting a more relaxed shift toward the practice of bribing foreign officials. Kroger CEO Rodney McMullen resigned earlier this year because of  “certain personal conduct” that was not disclosed. Kohl’s, on the other hand, disclosed that it was firing CEO Ashley Buchanan 100 days into the job because of an “unusual vendor relationship.”

What’s are the lessons for leaders in all this?

Don’t date at work. Consensual or not, it’s a bad look and likely to get you fired. Your coworkers don’t like it. Nestlé CFO Anna Manz told a Barclays investor conference that employees used the company’s internal reporting system to complain about Freixe’s “improper” favoritism and alleged romance with the employee in question.

Don’t behave like a jerk in public. If caught on video grabbing a signed cap from a kid at a tennis match, don’t complain that the uproar is disproportionate and gloat that “life is first come, first served.” As for illicitly cuddling your coworker in public, search “Astronomer” and “Coldplay.”

It may cost more than your reputation. Remember the good old days when a board would kick you out the door with a parachute on your back? That may be over. Freixe left without a severance package. Former McDonald’s CEO Steve Easterbrook got a nice exit when he was fired for a romantic relationship a few years ago and then had to pay it back when more came to light. Some people probably think you’re already paid too much.

We live in a viral age. Image searches. Facial recognition technology. Body cameras. Smartphones. Yelp reviews. My colleague Eva Roytburg sums it up nicely. Think of yourself as royalty, celebrity, and the epitome of power rolled into one—and behave accordingly.

Contact CEO Daily via Diane Brady at diane.brady@fortune.com

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The markets

S&P 500 futures were up 0.16% this morning. The index closed up 0.51% in its last trading session. STOXX Europe 600 was up 0.25% in early trading. The U.K.’s FTSE 100 was flat in early trading. Japan’s Nikkei 225 was up 1.53%. China’s CSI 300 was down 2.12%. The South Korea KOSPI was up 0.52%. India’s Nifty 50 was up 0.24% before the end of the session. Bitcoin sank to $110.7K.

Around the watercooler

One out of every 4 homes is at ‘severe or extreme’ climate risk, study says by Nick Lichtenberg

Trump says the video of garbage bags dropped out of a White House window was AI-generated, ironically adding, people ‘blame AI’ to cover up bad things by Dave Smith

A Trump loss in his tariff court case could mean a $150 billion refund for American businesses. Here’s how they could get their money back by Marco Quiroz-Gutierrez

New Nestlé CEO joined the company straight out college—like Mary Barra and Doug McMillon, he climbed all the way to the top at a single company by Preston Fore

CEO Daily is compiled and edited by Joey Abrams and Jim Edwards.

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CEO行为 领导力 职业道德 企业管理 CEO Misconduct Leadership Professional Ethics Business Management
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