Great news for writers: ChatGPT just released an update that has once again put the tech in the lead as the top AI writer for creative writing.
Ironically, news of the ChatGPT update was released just days after Google set a new record of its own in creative writing with the release of its new Gemini Exp-1114 version.
Bottom line: The relentlessly fierce competition between ChatGPT, Gemini and Claude Anthropic — often considered the top three AI chatbots/AI writers on the market — promises the Big Three will be releasing ever-more powerful AI writers at a blistering pace for the foreseeable future.
In other news and analysis on AI writing:
*ChatGPT: Now Clocking 3.7 Billion Visits-Per-Month: With an ever-increasing popularity that seems to know no bounds, ChatGPT is now clocking-in at 3.7 billion visits-per-month, according to Similarweb.
Incredibly, that means more people are using ChatGPT every month than the Google Chrome browser — which as we all know, has been ‘everywhere’ for years.
In comparison, ChatGPT’s closest competitor — Google Gemini — is only seeing 292 million visits-per-month.
And its second-closest competitor — Claude Anthropic — is only seeing 84 million visits-per-month.
*Word God: Writing Jobs Take Big Hit From AI: Freelance jobs are taking the biggest hit with the advent of AI, according to a new piece in Harvard Business Review.
A study of help wanted posts on a popular freelancer job board found that ads seeking writing help decreased by 30% over a two-year period.
Observes Ozge Demirci, lead writer on the study: “Interestingly, job posts that include ‘ChatGPT’ in their skill requirement also saw an increase.
“These results suggest that the ability to integrate AI tools into work is becoming increasingly valued.”
*Nachos for Everyone!: Taco Bell Scores Big Win With AI Writing: Marketing campaigns personalized with AI are delivering excellent gains for Taco Bell and other Yum brands, according to Joe Park, Yum’s chief digital and technology officer.
Observes Park: “With AI-driven marketing, instead of sending the same offer to everyone as a one-size-fits-all, we can engage each of them with the relevant offers at the right time.
“Our goal is to give our consumers better-timed offers, personalized content and tailored interactions so they feel understood and don’t receive generic clutter.”
*Bargain Bin AI: Copilot Now So Cheap, Even Robots Are Shocked: Software titan Microsoft has dropped pricing for its white label version of ChatGPT in Australia, New Zealand, Malaysia, Singapore, Taiwan and Thailand, according to writer Ryan Christoffel.
Essentially, Copilot Pro features are being ‘baked into’ Microsoft’s productivity suite — rather than being billed as a separate, premium service.
As such, they’ll be easily accessible for use with popular apps like Word, Excel, PowerPoint and Outlook.
Microsoft undoubtedly plans to roll-out the price-drop globally before too long, Christoffel adds.
*Smarty Pants: Jasper’s AI Now Better Than Your Marketing Team?: AI writing pioneer Jasper is out with an update that promises to further optimize the use of the AI tool for marketing.
Powered by Jasper’s new Brand IQ and Marketing IQ modules, the update is designed to enable marketers to scale content and campaigns that are on-brand and optimized for marketing best practices.
Observes Timothy Young, CEO, Jasper: “Brand IQ and Marketing IQ ensure that marketing expertise is built-in, so teams can focus on strategy and creativity while AI handles the heavy lifting of scaling content and brand compliance.”
*2025: Year of the AI Agent?: Add consulting firm McKinsey to the growing number of tech soothsayers predicting 2025 will witness the rise of AI agents.
Such agents can be programmed to repeatedly implement a series of tasks, as warranted — without human oversight.
Observes writer Taryn Plumb: “According to McKinsey, generative AI and other technologies have the potential to automate 60% -70% of employees’ work.
“And already, an estimated one-third of American workers are using AI in the workplace — oftentimes unbeknownst to their employers.”
*Thanks for the Diagnosis, Doc — But What Does ChatGPT Think?: In a shoot-out between human doctors and ChatGPT, the AI tool came in first, offering an accurate diagnosis 90% of the time of the ills that ail us.
Human doctors, in comparison, were only right 74% of the time.
Observes Dr. Johnathan H. Chen, an author on the study: “The chat interface is the killer app.”
*Pursuing the ‘Perfect Prompt:’ Anthropic Says It Has the Answer: “Anthropic has launched a new suite of tools designed to automate and improve prompt engineering in its developer console — a move expected to enhance the efficiency of enterprise AI development,” according to writer Michael Nuñez.
Nuñez adds: “At the core of these updates is the Prompt Improver, a tool that applies best practices in prompt engineering to automatically refine existing prompts.
“This feature is especially valuable for developers working across different AI platforms, as prompt engineering techniques can vary between models.”
*AI Big Picture: Adoption of AI Hits a Plateau: A new study finds the use of AI at work may be leveling-off at 33% of the workforce.
Observes writer Ina Fried: “Slack (a work communications tool company) said its most recent survey found 33% of U.S. workers say they are using AI at work — an increase of just a single percentage point.
“That represents a significant flattening of the rapid growth noted in prior surveys.”
The survey queried 17,372 workers in the following countries: Australia, Brazil, Canada, France, Germany, India, Italy, Japan, the Netherlands, Singapore, Spain, Sweden, Switzerland, the U.K. and the U.S.
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–Joe Dysart is editor of RobotWritersAI.com and a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London.
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